ENG 465/COM 473: Digital Journalism
Wednesdays, 6:30 pm to 9:15 pm
Merion Hall 150
Instructor: Patricia Madej
In this intermediate-level course, students will learn the fundamentals of digital journalism. The course is designed to develop and enhance skills in digital storytelling and ideation, alternate story formatting, headline writing, SEO, and audience analytics. Students will gain knowledge about the digital newsroom, newsletters, analytics, interactives and product. Additionally, students will produce assignments that include writing for different platforms, reformatting complicated articles, generating headlines that could be used for A/B testing, and writing their own newsletters and social copy. ENG 261-Introduction to News Reporting is highly recommended for this course.
Instructor Patricia Madej is the senior digital editor of The Philadelphia Inquirer who is interested in all the ways journalists can make their work more accessible and engaging to online readers. She has also been on the transportation beat, a homepage producer, and breaking and trending reporter. She lives in South Philly with her husband, Sean, and cat, Cowboy, and can usually be found biking around the city.