If you are contacted by a reporter (from print, broadcast or online outlets) and asked to comment about Saint Joseph’s for a story, please refer him or her to University Communications at 610-660-1222.
If a reporter contacts you for expert comment, let us know and we’ll be happy to answer your questions and help you excel in the interview.
In the meantime, here are a few tips to prepare for interviews:
- Know the reporter’s deadline. Respond to the media promptly to positively shape the story’s direction.
- Anticipate media questions and rehearse your answers. Know your key messages and narrow them down to two or three key points using vivid language.
- When possible, conduct the interview with University Communications staff present, then debrief. It’s helpful to you and our office to learn from each media experience.
- Thank the reporter for contacting you, remind them about your affiliation with Saint Joseph’s, and offer to provide additional background or biographical information, or photos, if applicable.